What PIM users experience
Best Enterprise PIM Software for Composable Commerce
The online product experience can be as engaging as a visit to a retail store. It's possible to create a 360-degree product view with the right images, descriptions, technical data related products and accessories, or ratings and reviews. All thanks to Bluestone PIM, a unique product information management software every online retailer should consider including in their eCommerce strategy.
Be ready for the future of commerce
Optimize content enrichment across regions and languages to speed up time-to-market for new products, and strengthen your competitive advantage
Build great product experiences across multiple channels
Immerse your customers in a complete, consistent, and compelling product experience that spans harmoniously across marketing and sales channels, on marketplaces, through resellers, or directly on your site.
Connect to new channels easily
Syndicate product information to new audiences through affiliate partners or resellers in order to increase sales and reduce business costs.
Add context to your content
Tailor product content to what information is being requested and by whom, and what marketing message needs to be delivered at each stage of the buying process.
Perfect PIM software for
Stay ahead of competition with a reliable provider of PIM technology
- Future-proof your market position
- Trigger revenue growth and save costs
- Speed up time-to-market for your products
- Secure your product information
Delight your customers with engaging content across channels
- Keep an eye on product information quality
- Create market-specific product experience
- Collaborate efficiently with your team, suppliers, or agencies
- Take advantage of smart Marketplace Apps
Connect product information through REST API endpoints
- Benefit from multi-tenant PIM software
- Enjoy lightweight microservices architecture
- Scale with a best-of-breed solution
- Integrate with marketplaces, ERP and other systems
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Frequently Asked Questions
1 - What is Product Information Management?
Product Information Management, or PIM for short, is efficient management and organization of product information (i.e. product data, digital assets, any other information that customers need to know to make informed purchasing decisions) that you use to promote and sell your products on sales and marketing channels.
2 - What can a PIM solution do?
With a PIM solution, you can:
1. Centralize and manage product information in a single location.
2. Enrich product data with descriptions, images, videos, and other content.
3. Automate product information processes, reducing manual effort and data errors.
4. Support multilingual languages and engage with customers around the world.
5. Facilitate collaboration with different teams and suppliers, breaking down data silos.
6. Integrate third-party applications to enhance your sales and marketing efforts.
…and there is so much more PIM can do!
To learn more about the functions and benefits of a PIM solution, check out the article What is PIM: A Definitive Guide for an in-depth explanation.
3 - What businesses need a PIM?
PIM software can be used to support the sales and marketing and sales efforts of B2B and B2C companies alike, including e-commerce businesses and companies on the verge of digital transformation.
4 - How does product information management work?
The core functions of PIM software include workflow and hierarchy management, business process optimization, loading, syncing, modeling, and cleansing data, information management, distribution, and DAM (Digital Asset Management). You can connect different data sources in one central database.
A high-quality PIM software empowers multi-channel retailers to effortlessly create rich product information including product descriptions, media files, technical product cards, and product attributes. The next step is the distribution of accurate product data across all marketing and sales channels (social media, marketplace, product catalog). All of this is key to a better customer experience.
This approach leads to omnichannel consistency, increased traffic, and higher conversion rates, which eventually leads to better sales.
5 - How to implement product information management?
The implementation of the PIM software is a highly customized process. The PIM vendor will be the customer’s guide and support but the way the product data is managed depends on the organization itself. The first necessary steps are to map the product information journey and the various data sources to create one source of truth within the organization.
Starting to work with the PIM system also means establishing clear processes for workflows and managing product information and its components (product descriptions, attributes, catalogs, and digital media) as well as facilitating export to external databases and multiple channels.
6 - How much does the PIM system cost?
There is no single definition of PIM solutions, so it is difficult to compare services from different providers. PIM software is also a customized tool, tailored to the needs and requirements of customers. However, there are some common features you can use as an indicator as they have a direct impact on pricing. When requesting a quote, you should consider parameters such as:
• Number of SKUs
• Number of product attributes
• Use of media
• Number of users
• Number of locations
• Number of supported languages
To receive a personalized quote, contact our team