Bluestone PIM Blog

    Zuzanna Zareba

    Zuzanna Zareba

    Zuzanna Zareba is a content writer at Bluestone PIM. In a previous life, she juggled the topics as an editor and multitasker PR specialist until the tech space won her heart. She believes empathy and in-depth research are the keys to creating good content.

    Recent posts by: Zuzanna Zareba
    How to Increase Retail Sales with PIM How to Increase Retail Sales with PIM

    In 2021, retail e-commerce sales worldwide totaled approximately 4.9 trillion U.S. dollars. This...


    The Art of Brand Storytelling in Retail Marketing The Art of Brand Storytelling in Retail Marketing

    The power of storytelling  It was an ordinary creamer cow made of porcelain. Small, black, with a...


    MACH-based PIM: The Ultimate Guide MACH-based PIM: The Ultimate Guide

    MACH technology is snowballing The combination of microservices, API-first, cloud-native, and...


    In Stores with 'Millennials on Steroids': Generation Z Shopping Habits In Stores with 'Millennials on Steroids': Generation Z Shopping Habits

    Gen Z has already entered the job market. As the most tech-savvy generation they are driving...


    8 Steps to Increase and Maintain Product Information Quality 8 Steps to Increase and Maintain Product Information Quality

    In the e-commerce universe, shopping cart abandonment is one of the most important metrics. The...


    5 Questions You Should Ask During a PIM Demo 5 Questions You Should Ask During a PIM Demo

    If your company has a large number of SKUs, many sales and marketing channels, and product pages...


    Women in IT: Practical Tips on Skyrocketing Career Women in IT: Practical Tips on Skyrocketing Career

    Empowering women in IT is still a thing, a very important one. Organizations in the technology...


    How to Create Product Attributes That Sell How to Create Product Attributes That Sell

    Today’s customers tend to do solid research before making a purchase. They want to know not only...


    Get Started with MACH Tech: Benefits, Requirements and Tips Get Started with MACH Tech: Benefits, Requirements and Tips

    A growing number of companies are considering adding MACH to their technology stack to improve...


    5 Key eCommerce Trends for 2022 Predicted by Experts 5 Key eCommerce Trends for 2022 Predicted by Experts

    The e-commerce industry is rapidly evolving as online shoppers change their behavior and technology...


    Bluestone PIM Features Overview 2022 Bluestone PIM Features Overview 2022

    In every superhero movie, the main character has superpowers and a repertoire of sophisticated...


    How to Future-Proof Your E-commerce Business How to Future-Proof Your E-commerce Business

    The pandemic speeded up digitalization in many industries. The e-commerce sector accelerated when...