Bluestone_PIM
  • Why Bluestone PIM
  • Talk to your catalogue
  • Deep access
  • Availability
Request Demo
Bluestone_PIM
Request Demo
  • Why Bluestone PIM
  • Talk to your catalogue
  • Deep access
  • Availability
Model Context Protocol

Bluestone PIM for the Agentic Era

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Agents do not work through wizards and screens. They call composable, API-first services you can chain with other tools. Bluestone PIM was built for exactly this moment, before MCP existed. Now MCP is the open protocol that connects that architecture to your stack the way agents expect.

Learn More ↓
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Built for this moment

Why Bluestone PIM is uniquely positioned

Most PIMs were designed for humans navigating UIs. Bluestone PIM was designed for systems that need to read, reason about, and write product data programmatically. MCP is the natural next step.

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API-first from day one

Every capability in Bluestone PIM is exposed through a clean REST API. There are no UI-only features, no hidden state. What a human can do, a program can do too.

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Structured, relational data

Each product carries relational depth: a product type, attribute definitions, catalog nodes, and context-scoped values. This structure is what allows an AI agent to reason about your catalogue rather than retrieve isolated records.

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Multi-context, multi-catalogue

An agent can reason across contexts and catalogs in a single session. Ask it to compare completeness across your German and French contexts, or identify gaps before a catalog goes live.

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Enterprise-grade governance

Role-based access, audit logs, and workflow controls mean that agentic operations can be scoped, tracked, and reversed. Trust is built into the data layer, not bolted on.

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Completeness as a first-class concept

Bluestone PIM tracks data completeness per product, per catalog, per context. An agent can query what is missing, generate what is needed, and write it back: closing the loop without a human in the chair.

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Asset and media management

Product content goes beyond text. Bluestone PIM's asset management is fully integrated with the product model, making it queryable and manageable by the same agent session.

In practice

Talk to your catalogue

Once connected, your AI assistant speaks Bluestone PIM. Here are examples of what you can ask.

SEARCH & BROWSE
"Show me all products missing a description in the German context"
"Which products have a completeness score below 80% in the B2C catalog?"
"List all catalog nodes under Outdoor Equipment"
"Show me all draft products archived in the last 30 days"
Enrich & update
"Update the short description attribute for all products in the Furniture node"
"Set the colour dictionary value to 'Navy' on SKU-4421"
"Fill missing descriptions in the French context using the English values as source"
"Add the 'Sustainable' label to all products with the ECO attribute set"
Create
"Create a new catalog node 'Outdoor Lighting' under Garden"
"Add SKU-4421 as a variant under the parent group SKU-4400"
"Create a new product and assign it to the Summer 2026 label"
"Add a new dictionary value 'Recycled Polyester' to the Material attribute"
Compliance & quality
"Check if all Food products have allergen attributes populated"
"Show completeness scores for the top 50 SKUs in the EU context"
"Flag products where the weight attribute is missing but shipping class is set"
"Which products have been updated since the last sync but not yet published?"
Discover structure
"What attribute definitions exist and what types are they?"
"Show me the full catalog node tree for the B2C catalog"
"Which contexts are configured and what are their fallback languages?"
"What connection types are defined between products?"
Publish & track changes
"Show me the publish diff: what has changed since the last sync?"
"Which products were last updated in the past 7 days?"
"List all products with open tasks assigned to the content team"
"Show the product history for SKU-4421"
Data model

Deep access, by design

The Bluestone PIM MCP covers the full depth of the Bluestone PIM data model: products, catalogs, attribute definitions, contexts, relations, assets, and the publishing pipeline.

Data concept Read Write
PRODUCTS
product SINGLE, GROUP, VARIANT ✓ ✓
product variant group assignment, promotion ✓ ✓
product attribute value simple, dictionary, column, matrix ✓ ✓
product connection cross-sell, related, accessories ✓ ✓
product completeness score scores per context/catalog; create and manage requirements ✓ ✓
product media CDN preview URL; upload via presigned S3 flow ✓ ✓
product label tag-style grouping and filtering ✓ ✓
product history who changed what and when ✓ —
CATALOG & CATEGORIES
catalog top-level organisational container ✓ ✓
catalog node nested category tree nodes ✓ ✓
category assignment product-to-node membership ✓ ✓
ATTRIBUTE DEFINITIONS
attribute definition simple, dictionary, column, matrix, compound ✓ ✓
dictionary attribute values allowed option list per dictionary definition ✓ ✓
relation type named connection types between products ✓ ✓
CONTEXTS & LOCALISATION
context language/market combination; governs attribute values returned ✓ —
context-scoped attribute value read/write per language/market ✓ ✓
ASSETS & MEDIA BANK
asset search and browse by name, product, label, type ✓ ✓
asset media file upload via presigned S3 flow; CDN URL for display ✓ ✓
PUBLISHING & SYNC
sync / publish trigger a sync, view publish history and state ✓ ✓
publish diff products changed since last sync ✓ —
background / bulk operation async task status polling ✓ —
WORKFLOW & TASKS
task list, assign, update status ✓ ✓
Availability

High-performance AI, with a safety net

The official Bluestone PIM MCP is currently available exclusively through the Bluestone PIM Agent. This is a deliberate choice.

By keeping the execution environment within our secure UI, every agentic action is grounded in real-time session context and protected by our enterprise-grade Human-in-the-Loop protocols. Before any write operation is committed, a human has visibility and the ability to intervene. The agent can move fast. The safety net is always there.

MCP access beyond the Agent, for external clients and developer workflows, is on the roadmap. The architecture is ready. Existing customers interested in early direct access can reach out to their Bluestone PIM Project Manager.

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Enterprise-grade governance

Role-based access, audit logs, and workflow controls mean that agentic operations can be scoped, tracked, and reversed. Trust is built into the data layer, not bolted on.

For developers & power users

The frontier is at Bluestone PIM Labs 🧪

For developers and power users looking to bring Bluestone PIM into their own AI workflows, such as Claude, Cursor, or ChatGPT, the frontier is at Bluestone PIM Labs 🧪.

There, the community has built an open-source MCP server that bridges the gap. It is designed to be connected to remotely, run locally, or forked entirely. This is where you can start building your own specialised flavors of the Bluestone experience, tailored to your team's specific niche and expertise.

MCP setup guide →

From Labs to production

The path to Extensions Hub

Labs is the on-ramp. If what you build gets traction, the next step is the Bluestone PIM Extensions Hub: the marketplace where integrations and tools reach the full Bluestone PIM customer base, with the option to monetize.

Getting onto Extensions Hub requires passing Bluestone PIM's QA process, which checks for security, performance, and best practices. Labs makes that easier: community projects built here follow a lightweight version of the same standards, so there are fewer surprises when you go through formal review. Build in the open, learn what works, then bring it live.

Learn about Extensions Hub →
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