
The High-Performance Playbook:
Lessons from Motorsport & Enterprise

📅 5 March | 🕡 18:00–21:00 | 📍 Rotunda Bar & Restaurant
Digital leaders face growing pressure to move faster and smarter. This exclusive dinner brings business and elite racing together—anchored by Cameron Fraser’s championship-winning bike, on display for guests to experience up close.
Hear from Cameron Fraser and Jonathan Roberts (Fractional CTO, ex-ASOS, Tesco & END Clothing) as they share how high-performance principles translate from the track to scalable digital leadership.
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5 Principles for Building High-Performance Teams —
Inspired by the Track
These five themes uncover how racing precision and business strategy combine to create teams that move faster, adapt smarter, and perform at a higher level — and we’ll explore them throughout the evening.
1
Set Up for Success
🚦 Performance starts before the race — strong alignment and solid architecture create the foundation for speed and stability.
2
Test, Tune & Evolve
🔧 Riders win by constant tuning; teams win by iterating, learning fast, and adapting without hesitation.
3
Analyse & Adapt at Pace
📊 Every lap reveals insight. High performers turn data into decisions quickly to stay ahead of the competition.
4
Resilience Under Pressure
💪 Grit and focus carry riders through tough conditions — and keep organisations moving when stakes are high.
5
Where Speed Meets Strategy
🏎️ Cameron and Jonathan show how racing discipline—embodied by the championship bike on display—translates into agile, high-impact digital leadership.

Event Details:
Dates: 5-7 November 2024
Location: Bangkok, Thailand
Our booth: 21
Where High Performance Meets Digital Leadership
Led by Jonathan Roberts, Fractional CTO (ex-ASOS, END Clothing & Tesco), alongside 2× British Superbike Champion Cameron Fraser, this session blends real-world enterprise experience with racing discipline to uncover how high-performing teams build speed, adaptability, and consistency at scale.
Why Attend this Digital Leaders Dinner?
Here’s what makes this evening a standout opportunity for digital leaders:
⚡ A rare follow-up event after a fully booked Brands Hatch experience
🏎️ Leadership insights shaped by elite motorsport performance
🤝 Intimate networking with top digital, architecture, and commerce leaders
💡 Practical frameworks for 2026 planning, resilience, and growth

Event Details:
Dates: 5-7 November 2024
Location: Bangkok, Thailand
Our booth: 21
Don't miss the opportunity to engage with industry leaders and discover how Telia and Telenor have led the way!




