Building Product Data Foundation to Drive AI & Agentic Commerce in an agentic World

📅 3 June | 🕡 13:00 – 16:00 | 📍 Copenhagen

Bluestone PIM and Alpha Solutions are hosting a private workshop and roundtable for enterprise leaders navigating the realities of AI in commerce.

🏢 We're bringing together a small group of peers to discuss how PIM, product data, governance, and AI-driven workflows can form the operational backbone that makes AI initiatives actually deliver — not just in demos, but in production. 🚀

Why You Shouldn’t Miss This

The pressure to move on AI is real — but most organisations are still figuring out where to start. This session is designed for leaders who want to stop guessing and start acting. Whether you're early in your AI journey or already hitting walls, you'll leave with sharper clarity on the decisions that matter most right now. 💡

🚧 Most AI initiatives stall before they start

Without the right data foundations, even the best AI strategy underdelivers. This session cuts through the noise and focuses on what actually needs to be in place — and why it matters now.

🤝 Honest conversations with peers

You'll hear directly from leaders facing the same pressures — not vendor pitches. Expect candid perspectives on what enterprise AI readiness looks like in practice, from governance to security. 🔐

🛒 Agentic AI is already reshaping commerce

Product discovery, customer journeys, and feedback loops are changing fast. This session covers what that means for PIM, reviews, and the workflows your teams rely on today. 📦

🎯 Leave with a clear action plan

The session is designed so you walk away with a practical understanding of where to focus — not another slide deck to forget about on Monday morning. ✅

Together, these discussions will equip the leaders with practical insights, proven approaches, and peer perspectives to confidently shape their ecommerce strategy for 2026 and beyond.

Where Product Data Powers Intelligent Commerce Growth

Moderated by Morten Naess and Marcus Holmen from the Bluestone side and Klaus Petersen and Thomas Halling from the Alpha Solutions side, this roundtable brings senior digital leaders how to explore how the right data foundations, governance, and AI-ready workflows can turn AI ambition into measurable commercial outcomes — not just in theory, but in the systems and processes your teams operate every day.

Morten Naess
Chief Product & Innovation Officer

Marcus Holmen
Enterprise Executive

Klaus Petersen
CTO

Thomas Halling
Partner & Solution Architect