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Shoptalk EUROPE - EXECUTIVE BREAKFAST

ASOS. END Clothing. 20 Years. Why Fast-Scaling Retailers Fix Product Data First?

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📅 10 June | 🕡 8:00–10:00 | 📍 Central Barcelona

A closed-door breakfast for senior digital and ecommerce leaders — exploring why product data and scalable architecture underpin retail's biggest commercial wins, from stalled roadmaps to multi-million growth.

Hear directly from Jonathan Roberts, Fractional CTO — who has led transformations at ASOS and END Clothing — alongside commercetools and Bluestone PIM Leaders, on how modernising data foundations and composable architecture deliver measurable results.

In APAC/ANZ cost-conscious markets, our modular telecom platform streamlines operations, drives innovation and digital transformation without high upfront costs.

Meet our Founder & Executive Chair, Jon Anders, to explore how we can help you achieve long-term growth with scalable technology.

Why Digital Retail Leaders Shouldn’t Miss This

Join Jonathan Roberts and Andreas Rudl for a focused two-hour session with peers tackling the same challenges — built around real, commercially proven transformations at ASOS and END Clothing, with an authentic Spanish olive oil tasting to set the tone.

🏗️ When technology becomes the bottleneck How legacy platforms, disconnected systems and rising technical debt slow delivery, block innovation and hold commercial ambition back.

⚙️ From complexity to scalable architecture How simplifying ERP, MarTech and cloud ecosystems — and rebuilding data foundations — unlocks speed, reduces cost and enables growth at scale.

📊 Product data as a commercial growth engine How extensibility, microservices and APIs turn PIM from a content tool into a true driver of omnichannel speed, marketplace growth and GMV uplift.

🤝 Peer-led conversation A closed room, no pitches. Senior leaders sharing what is working, what is not, and what they are building next.

Together, these discussions will equip the leaders with practical insights, proven approaches, and peer perspectives to confidently shape their ecommerce strategy for 2026 and beyond.

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Event Details:

Calendar monthDates: 5-7 November 2024

Location onLocation: Bangkok, Thailand

Front DeskOur booth: 21

Don't miss the opportunity to engage with industry leaders and discover how Telia and Telenor have led the way!

Where Product Data Powers Intelligent Commerce Growth

Moderated by Andreas Rudl, CMO at Bluestone PIM, and featuring Jonathan Roberts, Fractional CTO, this executive breakfast surfaces the practical realities behind retail transformation — from untangling legacy complexity and data foundations to building the scalable architecture that drives measurable commercial growth.

Jonathan-Roberts Email

Jonathan Roberts
Fractional CTO & Transformation Consultant

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Andreas Rudl

Chief Marketing Officer, Bluestone PIM

Ready to Join Us?

This is an invitation-only executive breakfast with limited seats.
Register your interest below, and we’ll confirm availability shortly.

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