Telia, one of the largest telecommunications providers in the Nordics, continues to optimise its digital product information strategy to support seamless data integration, flexible product bundling, and enhanced commerce experiences for its customers.
Due to a broad range of products and services sourced from multiple suppliers, Telia requires an efficient and scalable solution, customised to the requirements of the telecommunications industry, to manage and distribute accurate product information across its e-commerce platforms. By continuing to take advantage of Bluestone PIM’s API-only architecture, Telia enables real-time updates, ensuring consistent, accurate, and structured data.
With the technological partnership with Bluestone PIM as a core part of its digital strategy, Telia continues to deliver a seamless digital experience that aligns with evolving customer expectations.
