SEO Checklist for Product Managers

This checklist is built to help product managers keep pages visible, accurate, and conversion-ready, even as catalogues scale and channels multiply.

It focuses on the practical SEO actions that matter most for product pages today, including search engines, answer engines, and AI-driven discovery.

What’s inside:

• A clear checklist for optimising product pages at scale

• Guidance on keywords, structured data, content, media, and page health

• Best practices for accuracy, consistency, and content freshness across channels

• Practical tips for GEO and AEO visibility, not just classic SEO

Who this checklist is for:

• Product managers responsible for large or growing catalogues

• Digital commerce and marketing teams managing product page performance

• SEO leads working closely with product data and content teams

Download the checklist and turn product page SEO into a repeatable, scalable process, without relying on manual fixes or guesswork.