Bluestone PIM announced today that Beter, a family-owned Spanish cosmetics retailer, has selected its technology to support its e-commerce operations alongside its new e-commerce platform.
Beter, a category leader with a presence in over 50 countries, recognised for its high-quality and innovation in beauty products of all ranges, aims to improve its technical infrastructure to support growing e-commerce needs and automate operations.
The cosmetics retailer selected Bluestone PIM due to its strong architecture and advanced capabilities, which support Beter’s business requirements. Bluestone PIM can continue to support Beter as it expands its operations and enters more international markets.
This technology partnership will be critical in supporting Beter’s growing e-commerce needs, and Bluestone PIM has positioned itself as the strongest choice.
