If you’re evaluating a Product Information Management (PIM) system, you’ve likely realised this: most PIMs do the job - until your business grows.
Then things get complicated.
Launches slow down. Channel requirements multiply. Your team spends more time fixing content errors than building customer experiences.
Sound familiar? That’s because most legacy PIMs weren’t built for modern commerce. They can’t scale across dozens of marketplaces, support millions of SKUs, or flex to new business models without painful workarounds.
Bluestone PIM is different. It’s the smarter, more scalable choice designed for how e-commerce works today and where it’s going tomorrow.
Let’s explore why.
1. Composable Architecture Means Future-Ready Flexibility
If your current PIM system is hard to customise, slow to update, or difficult to integrate, it's probably holding your business back.
Bluestone PIM is built on composable architecture, meaning it's modular, flexible, and designed for change. You can choose the extensions you need, plug them into your existing tech stack, and scale at your own pace — without downtime or costly replatforming.
With Bluestone PIM, you can:
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Connect easily to your CMS, ERP, e-commerce, or syndication platforms using 700+ open API endpoints, and headless capabilities
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Support any channel or region with a cloud-native
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Future-proof your PIM strategy with MACH-certified technology
Composable means you're ready for whatever comes next—new markets, new tools, or changing business needs.
Whether it’s new tariffs, EU regulations, or the rise of AI, a composable PIM can keep up because it’s built to be flexible and easy to adapt.
DOWNLOAD FREE E-BOOK
Bluestone PIM Features Overview 2025
Our free e-book, Bluestone PIM Features Overview 2025, puts the solution in your hands.
2. The Extension Hub: Build the PIM You Actually Need
Instead of stitching together multiple tools, Bluestone PIM offers a dedicated Extension Hub where you can add functionality as your needs grow.
Available extensions include:
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Supplier and Reseller Portals
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A custom extension that lets you quickly build your own microservice using pre-built UI components
Think of it as your own PIM app store - purpose-built to expand your capabilities without relying on other vendors.
3. Native AI That Delivers Real Productivity Gains
Managing product content at scale is time-consuming. Bluestone PIM solves this with built-in, native AI.
Instead of relying on separate tools or external services, Bluestone PIM uses AI to automate everyday content tasks - right where your team already works.
What you can automate with Bluestone PIM’s AI features:
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Generate product descriptions based on attributes and images
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Translate product content into multiple languages with brand consistency
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Improve and rephrase text for clarity, tone, and SEO
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Detect and flag missing or inconsistent data before products go live
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Get AI-powered suggestions to fix product data issues
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Confidence scoring of AI-driven quality improvement responses to streamline approval workflows.
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Apply enriched content to multiple products at once using bulk AI operations
Whether you're managing 100 products or 100,000, Bluestone PIM’s AI features can reduce manual work, improve consistency, and make it easier to keep product data accurate at scale. Teams can spend less time on routine updates and more time on strategic work.
Watch this video to see how you can bulk edit prices using built-in AI in response to changing tariffs:
4. Built-In Validation, Accuracy, and Data Governance
Speed is essential — but not at the cost of accuracy. Bluestone PIM includes tools that help you maintain data quality at scale.
You get:
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Custom validation rules that prevent publishing errors
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Product completeness scoring to track readiness
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Edit history and role-based permissions to ensure accountability
It’s a high-speed system with built-in safety nets — perfect for teams managing complex data at scale.
5. Designed for High-Volume, High-Velocity Retail
Bluestone PIM doesn’t slow down when your catalogue grows or your product relationships get complex.
It’s built to handle:
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Millions of SKUs
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Thousands of variants, bundles, and regional versions
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Omnichannel content delivery
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Complex parent-child relationships and attributes
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Market-specific configurations
Included features:
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Complex bundling logic
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PDF Generator for automated catalogues and spec sheets
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Digital Asset Management with integrated CDN
Whether you're managing seasonal promotions or scaling to 50+ countries, Bluestone PIM keeps your product data clean, fast, and connected.
The Bottom Line: Why Bluestone PIM Is the Smarter Choice
Bluestone PIM is a smarter, more scalable framework for digital commerce growth.
✔ Built on a composable, MACH-certified foundation
✔ Packed with native AI tools that do the work for you
✔ Customisable through the Extension Hub
✔ Ready to handle complex relationships, bundles, variants, and localisation
✔ Equipped with strong governance and automation for error-free scale
Whether you're switching from a legacy system or looking to replace your patchwork of tools, Bluestone PIM gives you everything you need to grow with confidence.
See What Smarter PIM in Action Looks Like
Use our ROI Calculator to discover the real value Bluestone PIM can deliver. Then, book a live demo with our product team and see the platform in action.
It’s time to build the product experience foundation your business deserves — flexible, scalable, and future-ready.
Use our interactive ROI Calculator to input your values and instantly estimate your return.
Real insights in just a few clicks!
ROI Of PIM Summary Result
Number of Products
How many products or SKUs do you need to onboard and/or enrich?
Average Number of Attributes per Product
How many attributes do you need to input or edit per product or SKU?
Average Time Spent on Each Attribute (in seconds)
Average Hourly Net Labour Cost (for employees handling data work)
Languages
Number of languages in which your product data will be available.
Sales Channels
Number of sales channels you plan to sell on.
STEP 1 SUMMARY
Your Current Cost of Manual Data Handling
Number of attirbute fields you need to update manually
Time spent on manual work
Your cost of manual work
- 0%
- 25%
- 50%
- 75% 100%
- Underperforming or outdated PIM
- Multi-purpose, or generic centralization Systems like ERP / MDM are used with their limited connectivity and enrichment features
- Basic tools, partial data centralization Simple ecommerce catalog, very limited data exchange, many manual updates
- Manual process, scattered data
STEP 2 SUMMARY
(With an average of 20 working days a month and 8 hours a day, saving hours annually is equivalent to the work of full-time jobs over the course of a month.)
(The average monthly full-time salary in the EU is €3,166 gross, so a saving of $ is roughly equivalent to full-time jobs.)
You want to launch
How long to launch 23,772 products without Bluestone PIM?
What is your Average Revenue Per Unit (ARPU)?
How much money does your company expect to earn on average from selling a unit of a product?
What is your average Daily Unit Sales Per Product?
On average, how many units of a product do you sell each day?
STEP 3 SUMMARY
100 products x 5 sales each per day = 500 sales/daily.
500 sales for $
Summary of Step 1 + Step 2 + Step 3
Your Combined Savings and Revenue Increase with Bluestone PIM
$ cost savings + $ revenue increase
Do you want to maximise the ROI with Bluestone PIM even further?
Elevate your savings with Bluestone PIM's advanced AI features
See what you’re spending on copywriting — and how much you could save with AI in PIM
Calculate your translation costs and discover the savings with AI Linguist in PIM.
Number of Products Needing Descriptions
Average Word Count per Product Description
Number of Attributes per Product
Attributes Length Characters
Your Manual/Human Copywriting Cost per Word
Your Current Human Copywriting Cost
to create product attributes and descriptions for products
The AI calculates costs based on the number of input and output tokens, with each token representing approximately four characters. The cost per token varies depending on the model used.
Basic GPT Model: Less powerful, lower cost, produces simpler or less detailed responses, and might be faster due to smaller size or fewer computations.
Advanced AI Model: More powerful, higher cost, produces higher-quality and more detailed responses, but could be slower because of increased computational complexity.
Pricing for AI models often decreases with each new release, making advanced processing more cost-effective over time.
Your AI Enrich Cost Estimation
Number of Products Requiring Translation
Number of attributes per product
Attributes Length Characters
Average Word Count per Product Description
Number of Languages
Your Human Translator Cost per Word
Your Current Human Translator Cost
to translate product attributes and descriptions for products in languages
The AI calculates costs based on the number of input and output tokens, with each token representing approximately four characters. The cost per token varies depending on the model used.
Basic GPT Model: Less powerful, lower cost, produces simpler or less detailed responses, and might be faster due to smaller size or fewer computations.
Advanced AI Model: More powerful, higher cost, produces higher-quality and more detailed responses, but could be slower because of increased computational complexity.
Pricing for AI models often decreases with each new release, making advanced processing more cost-effective over time.
AI Linguist Cost Estimation (SUMMARY)
