Bluestone PIM Blog

    Category: Best practices
    5 Examples of Great Storytelling Tactics for Boring Products [2022 Edition] 5 Examples of Great Storytelling Tactics for Boring Products [2022 Edition]

    Not every brand offers products as inherently sexy as Apple, Nintendo or Gucci. A hammer is just a...


    7 Best Practices for Successful Product Information Management 7 Best Practices for Successful Product Information Management

    Contrary to some beliefs, Product Information Management solutions are not complex and...


    7 Simple Ways to Improve eCommerce Customer Experience 7 Simple Ways to Improve eCommerce Customer Experience

    Customer experience is the future of digital commerce. According to Walker Insights, it is the key...


    The Beginner’s Guide to Effective Product Storytelling The Beginner’s Guide to Effective Product Storytelling

    Author, entrepreneur, and marketer Seth Godin once said: “Marketing is no longer about the stuff...


    6 Surprising Retail Habits of Millennial Shoppers 6 Surprising Retail Habits of Millennial Shoppers

    In the next couple of years, as Millennials will reach their prime spending power, they will become...