If you’re looking into a Product Information Management (PIM) system for your business, there’s probably one question at the top of your list: how soon will we see the benefit?
With Bluestone PIM, the answer is: right away.
In this article, we’ll walk you through five features that you’ll actually use on day one, because they solve problems you’re probably dealing with right now - whether you’re managing a growing product catalogue in e-commerce, retail, or manufacturing.
1. Import Your Product Data
One of the first things most businesses need to do is import product data from wherever it currently lives. Often, that’s Excel spreadsheets, ERP exports, supplier templates, or old e-commerce tools.
Bluestone PIM simplifies everything. You can import data using good old Excel or CSV files. There are smart templates, bulk options, and import previews to make sure everything lands in the right place.
And if your data needs a bit of cleaning up, Bluestone PIM makes it easier with bulk-edit tools and rules for consistency. That alone can save you days of manual work, especially when compared to managing product data in spreadsheets.
DOWNLOAD FREE E-BOOK
Bluestone PIM Features Overview 2025
Our free e-book, Bluestone PIM Features Overview 2025, puts the solution in your hands.
2. Structure Your Catalogue with Categories That Actually Work
A well-structured catalogue isn’t just for admin purposes; it’s the foundation for how you organise, search, and present your products.
Bluestone PIM lets you create product hierarchies using flexible categories and subcategories. You can also define category-level attributes, which means you don’t need to manually add the same fields to hundreds of similar products.
For example, you can create a parent category for “Mobile Phones,” assign shared attributes like battery capacity and screen size, and let Bluestone PIM automatically apply them to each individual model.
That makes onboarding new products faster, editing easier, and the whole structure more logical for your team and for any systems you connect to later.
3. Enrich Product Data with Attributes You Control
Most product data problems come down to missing, inconsistent or unstructured attributes. A product without key details is either invisible in search, unconvincing to buyers, or both.
In Bluestone PIM, you can add, edit, group, and validate product attributes right from day one. Whether it’s technical specs, marketing copy, or logistics info, you can model your data the way you actually use it.
Attribute validation ensures consistent formats, units, and allowed values - no more surprises like “12cm” in one field and “120 mm” in another.
And for the companies working with different languages, regions or customer groups, Bluestone PIM lets you localise and contextualise content, so the right version of a product is shown in the right channel.
4. Control Product Statuses to Track Progress and Stay in Sync
Product management isn’t just about what you’re selling - it’s also about what’s coming, what’s under review, and what needs to be taken down. Without clear statuses, it’s easy to end up with half-finished products live on your site, or missing ones being worked on in the dark.
Bluestone PIM uses status controls like Published, Draft, and Archived to make product lifecycle management clear and visible. From day one, your team can mark what’s live, what’s in progress, and what’s retired.
This prevents confusion, keeps product pages accurate, and helps teams collaborate without stepping on each other’s toes. And because statuses are built into the system - not just a column in a spreadsheet - they can be used in filters, automations, and reports too.
5. Filter and Save Custom Views
Once your data is structured and enriched, you’ll want a fast way to work with it. That’s where filters and saved views come in.
Bluestone PIM lets you apply powerful filters to the product grid by category, status, completeness, brand, market, and more and save those filters as custom views. You can come back to them any time, share them with your team, or use them for batch updates.
It’s particularly useful when you’ve just imported data and want to find gaps. For instance, you might save a view showing all products missing images, or all newly created SKUs in a specific category.
Ready to See It In Action?
Bluestone PIM isn’t something you wait around for. It’s something you use immediately. These five features form the backbone of day-one activity:
-
Get your data in fast, with less cleanup.
-
Create a structure that makes future work easier.
-
Standardise and enrich data without fuss.
-
Keep product statuses clear and organised.
-
Make the interface work for you, not the other way round.
If you’ve got questions or you’d like to see how this could work for your team, we’re happy to show you how Bluestone PIM delivers from the first login.
Talk to our expert - ask what’s possible, or get some honest advice.
