Bluestone PIM Blog

An interview with Morten Næss What’s the best approach to technology choices for brands,...

Once again, the time of making New Year resolutions has begun. If you want to go beyond a mere...

Customer experience is the new black. It builds customer loyalty and helps you drive sales for your...

Customer experience is the future of digital commerce. According to Walker Insights, it is the key...

Technology advancements allow us to create new shopping experiences, and customers are eager to try...

Interview with Einar Augedal, CEO at Bluestone Q: Shopping in 2030. Do you think we’re going to...

Taking full control over product-related information is a major step towards creating a...

Why do customers choose a particular product over another one? Why do they prefer this brand,...

One sales philosophy says that selling is initially the exchange of information between a seller...

Next-generation Product Information Management software has marked a new horizon for...

Omnichannel, understood as providing customers with a consistent sales experience, is one of...

Providing customers with a consistent sales experience is no longer just a best practice or luxury...