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Category: Customer experience
Author, entrepreneur, and marketer Seth Godin once said: “Marketing is no longer about the stuff...
In our office in Norway and in other countries, next to our logo, the primary spot is taken by this...
Here’s the awful truth – as you’re reading these words, your products are competing with the exact...
There are things in life we love to repeatedly do. Just like the Swedish people, who can’t...
Why do customers choose a particular product over another one? Why do they prefer this brand,...
Today, people are shopping where they find it most convenient and therefore, it’s increasingly...
Customer experience has freed itself from being elusive, volatile, or difficult to do right.
In the next couple of years, as Millennials will reach their prime spending power, they will become...
People are shopping where they find it most convenient. With plenty of options for discovering,...
Online sales thrive on self service, but they don’t have to be any less personal than offline...