Bluestone PIM Blog

    Category: Best practices
    7 Simple Ways to Improve eCommerce Customer Experience 7 Simple Ways to Improve eCommerce Customer Experience

    Customer experience is the future of digital commerce. According to Walker Insights, it is the key...


    The Beginner’s Guide to Effective Product Storytelling The Beginner’s Guide to Effective Product Storytelling

    Author, entrepreneur, and marketer Seth Godin once said: “Marketing is no longer about the stuff...


    With or Without PIM: Business Benefits of Product Information Management With or Without PIM: Business Benefits of Product Information Management

    Imagine this. You just bought a brand-new house. There’s a front yard to play catch and a...


    Product Variants: Benefits, Tips and Examples Product Variants: Benefits, Tips and Examples

    There are things in life we love to repeatedly do. Just like the Swedish people, who can’t...


    5 Ways to Make Your Customers Fall in Love with Your Product 5 Ways to Make Your Customers Fall in Love with Your Product

    Why do customers choose a particular product over another one? Why do they prefer this brand,...


    The Ultimate Cheat Sheet on Omnichannel The Ultimate Cheat Sheet on Omnichannel

    Omnichannel, understood as providing customers with a consistent sales experience, is one of...


    6 Surprising Retail Habits of Millennial Shoppers 6 Surprising Retail Habits of Millennial Shoppers

    In the next couple of years, as Millennials will reach their prime spending power, they will become...


    5 Reasons Why Small Businesses Should Move to Cloud 5 Reasons Why Small Businesses Should Move to Cloud

    Today, Software as a Service (SaaS) is one of the positive results of the cloud computing...


    Get Product Content Ready for Sales: A Quick Guide Get Product Content Ready for Sales: A Quick Guide

    Long waiting lines for new products are not good for business. Is missing product content delaying...


    Is Your Online Sales Strategy Customer-First? Is Your Online Sales Strategy Customer-First?

    Online sales thrive on self service, but they don’t have to be any less personal than offline sales.


    Why You Should Centralise Your Product Information Why You Should Centralise Your Product Information

    You are running a successful retail business. Delivering products to market quickly is what brought...