Bluestone PIM Blog

    Category: Product information
    Anatomy of Conversion-Driven Product Pages Anatomy of Conversion-Driven Product Pages

    Product pages – we all rely on them heavily in our online stores, but how much time do we actually...


    Experience Is King: The Natural Progression from PIM to PXM Experience Is King: The Natural Progression from PIM to PXM

    Here’s the awful truth: as you’re reading these words, your products are competing with the exact...


    Product Variants: Benefits, Tips and Examples Product Variants: Benefits, Tips and Examples

    There are things in life we love to repeatedly do. Just like the Swedish people, who can’t...


    How Do Large Retailers Manage Product Content? How Do Large Retailers Manage Product Content?

    One sales philosophy says that selling is initially the exchange of information between a seller...


    Get Product Content Ready for Sales: A Quick Guide Get Product Content Ready for Sales: A Quick Guide

    Long waiting lines for new products are not good for business. Is missing product content delaying...


    Is Your Online Sales Strategy Customer-First? Is Your Online Sales Strategy Customer-First?

    Online sales thrive on self service, but they don’t have to be any less personal than offline sales.


    Why You Should Centralise Your Product Information Why You Should Centralise Your Product Information

    You are running a successful retail business. Delivering products to market quickly is what brought...