Bluestone PIM Blog

    Category: Customer experience
    Why Product Information is the Backbone of Customer Journey Why Product Information is the Backbone of Customer Journey

    Have you ever wondered why some brands have this irresistible allure that makes them stand out? Is...


    5 Tips on How to Build Customer Loyalty 5 Tips on How to Build Customer Loyalty

    It is no secret that customer loyalty is every brand’s desire, yet not every company is able to...


    Digital Twins for Commerce: Build a Sales Strategy for the Future Digital Twins for Commerce: Build a Sales Strategy for the Future

    For many years now, businesses have struggled with digitalization, trying to react to market...


    4 Ways PIM Сan Improve Your Customers' Shopping Experience 4 Ways PIM Сan Improve Your Customers' Shopping Experience

    The main difference between offline and online shopping is that digital buyers can't touch,...


    Customer Experience: What They (Rightly) Take for Granted Customer Experience: What They (Rightly) Take for Granted

    Customer experience has freed itself from being elusive, volatile, or difficult to do right.


    5 Examples of Great Storytelling Tactics for Boring Products 5 Examples of Great Storytelling Tactics for Boring Products

    Not every brand offers products as inherently sexy as Apple, Nintendo, or Gucci. A hammer is just a...


    8 Steps to Increase and Maintain Product Information Quality 8 Steps to Increase and Maintain Product Information Quality

    In the e-commerce universe, shopping cart abandonment is one of the most important metrics. The...


    Digital Commerce and Best-Of-Breed Software Digital Commerce and Best-Of-Breed Software

    Industry 4.0, the fourth industrial revolution or the second machine age has a major influence on...


    4 Hottest E-commerce Trends in 2021 4 Hottest E-commerce Trends in 2021

    Trends like voice interfaces, subscription services, hyperpersonalization, and omnichannel will be...


    Help, I am being Amazoned – 6 Survival Tactics for eCommerce Help, I am being Amazoned – 6 Survival Tactics for eCommerce

    We’ve seen it all over the news. Amazon has started preparations for its launch in Sweden. Does it...


    PIM Professionals Reveal Their Most Frequently Asked Questions PIM Professionals Reveal Their Most Frequently Asked Questions

    Product information management (PIM) solutions are critical to e-commerce success. PIM enables...


    4 Resolutions Every eCommerce Manager Should Make in 2020 4 Resolutions Every eCommerce Manager Should Make in 2020

    Once again, the time of making New Year resolutions has begun. If you want to go beyond a mere...